Auto & General delivers much-needed joy for the children of Diepsloot
experience
Smiles, laughs and a feeling of uncontainable joy was in the air as Auto & General and the Steyn City Foundation usher in the festive season with Delivering Happiness to Diepsloot. This is an annual drive to give the children of Diepsloot a strong dose of Christmas cheer.
This is the eleventh year that a convoy from Steyn City has delivered presents to the 12 500 learners in Diepsloot’s primary schools.
When we set out to establish Steyn City as a legacy project, we realised that we could never achieve this aim unless our development had a positive impact on the communities around us said Giuseppe Plumari, CEO of Steyn City Properties. He continued to say, Diepsloot was an obvious choice for our attention, because so many of our contractors and employees come from there. And Christmas was also an obvious focus, as for many of Diepsloot’s children, with no presents and no special meals, there is nothing to mark this day as different to any other.
Together with the Steyn City Foundation we set out to change this, by distributing school bags filled to the brim with goodies, treats and essentials every year. This year the focus was less on the bag itself, due to the team noticing that these school backpacks lasted several years, and more emphasis was placed on the content with a beautiful drawstring bag filled with must-haves and a few treats.
Bags for younger kids included:
- Water bottles
- Lunch boxes
- Lucky packet
- Crayons
- Soccer balls
- Sweets
- Colouring books
Bags for older kids included:
- Skipping ropes
- Hats
- Maths sets
- Pencil bags
- Water bottles
Biscuits and sweets were also added for learners to enjoy with their families.
The festive atmosphere was given an extra vibe thanks to MC Eddie Matladi, while the Zinto dancers encouraged the young learners to get on stage to show off their moves in the hope of winning stationery sponsored by BIC®, with all prizes handed over by BIC®’s lovable brand character, BIC® Boy.
